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Earn credits through articles you've already read in our Massage Professionals Update e-newsletter.
During tough economic times all business owners look for ways to continue to thrive and avoid having to close their doors. This brief program will provide insights into:
- The importance of massage therapy as a cost effective healthcare option.
- Product sales to serve client needs and the relationship between ethical sales, product integrity and education.
- Good expense cutting versus cutting expenses that may hurt business.
- Seven beneficial habits that can be incorporated to create a successful massage business.
In the Marketing Massage and the Economy program we've combined four articles written especially for the Institute's Massage Professionals Update. These four articles include:
- Massage Therapy: Economy Causing a Priority Shift - A troubled market could mean fewer clients, here are some suggestions on what you can do about it.
- Smart Product Sales for Massage Therapists - These suggestions can help you prepare for success by enhancing the client/therapist relationship while also seeking an ethical way to increase profits.
- Good Cuts vs. Bad Cuts for the Budget Minded - Keeping your massage practice afloat during an economic crisis usually involves some creative budgeting. While cutting costs can be a good thing, make sure you don't misstep by making the wrong cuts.
- 7 Habits of Successful Massage Therapists - See how these timeless principles can be used in any massage practice.
You can either read the articles by clicking on any of the titles above or upon enrollment you'll be able to access these articles and your online test through your online course account.
Course Reviews
S. Henry, LMT, NCTMB
As an LMT finally getting to start focusing on starting a business this course gave good insight with ideas to help expand a business in these hard economic times. Thank you!
Jessica Wade, LMT
I was so pleased to see that "7 Habits of Successful People" has been used in this course. It is a wonderful resource and I wish that other massage therapists would read it....even if they don't own their own practice. Thank you!!!
Sarah Hale, LMT
I was very surprised by the information and very good material & info. I learned a lot being recently licensed as LMT and being new in this field, I find it hard finding way to promote in a hard economy, a big challenge but I have taken away so much how to find your way through this hard economy.
Gretchen Cole, LMT
I like how clear it is where you are in the process during the quizzes. Instructions are good/clear. Love the confetti & Corgi at the end!
C. Dorris, RMT
I really enjoyed this course, and I didn't have to load up my table and equipment, I could reread info, if my mind wandered off subject, I love getting CE's this way!!!
Materials
- 4 MPU Original Articles - 8 pages
- Online multiple-choice test
- Certificate upon completion
Display Certificates suitable for framing are available for $10 in addition to the certificate included with your tuition. Click here to order a Display Certificate.
Approvals
The Institute is approved by the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) as a continuing education Approved Provider. Approved Provider 049478-00.
Credits also accepted by the AMTA, ABMP as well as most state boards.
For information regarding your specific state massage license requirements and approvals, visit our Massage Therapy Continuing Education Requirements page by clicking here.
