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Marketing Massage and the Economy

1 CE Hour - E302W

Average rating based on the following evaluation questions:

  1. The presentation of the subject was clear and to the point.
  2. Content was interesting to me.
  3. I gained new knowledge.
  4. The materials held my attention.
  5. I can use this information in my practice.
  6. This program met my personal expectations.
  7. Overall quality of course content and materials were excellent.

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Massage Professionals Update

Earn credits through articles you've already read in our Massage Professionals Update e-newsletter.

During tough economic times all business owners look for ways to continue to thrive and avoid having to close their doors. This brief program will provide insights into:

  • The importance of massage therapy as a cost effective healthcare option.
  • Product sales to serve client needs and the relationship between ethical sales, product integrity and education.
  • Good expense cutting versus cutting expenses that may hurt business.
  • Seven beneficial habits that can be incorporated to create a successful massage business.

In the Marketing Massage and the Economy program we've combined four articles written especially for the Institute's Massage Professionals Update. These four articles include:

You can either read the articles by clicking on any of the titles above or upon enrollment you'll be able to access these articles and your online test through your online course account.

Featured Reviews

I was very surprised by the information and very good material & info. I learned a lot being recently licensed as LMT and being new in this field, I find it hard finding way to promote in a hard economy, a big challenge but I have taken away so much how to find your way through this hard economy.

- Sarah Hale, LMT

I was so pleased to see that "7 Habits of Successful People" has been used in this course. It is a wonderful resource and I wish that other massage therapists would read it....even if they don't own their own practice. Thank you!!!

- Jessica Wade, LMT

As an LMT finally getting to start focusing on starting a business this course gave good insight with ideas to help expand a business in these hard economic times. Thank you!

- S. Henry, LMT, NCTMB

Thank you for offering this 1-credit marketing course. It was worth reading, and provided unexpected encouragement as well as useful information.

- Carol Nadasen, LMT, NCTMB

Very helpful information that will prove valuable to how I work in this economy in the future. Great course.

- David Palmisano, LMT, NCTMB, AMTA

I love the way everything was put so easily and in a way that I can understand!

- Matthew Miner, LMT

There are a lot of good ideas that I will try to apply to my practice.

- Joel Rodriguez, RMT, ABMP

This was a great course. Very informative and clear. To the point. I'm glad I look this course. Thank you.

- Liliya Gutmyk, LMT, AMTA

This course was very beneficial. I learned some things that I will surely use in my practice.

- Ines Tate, LMT

Very informative!

- Edwind Holsey, LMT

I now have information from this course that will immediately improve the chances of success for my massage business.

- Nathan Trainor, CMT

Great refresher!

- Elizabeth Wilson, LMT, ABMP

I really enjoyed this course, and I didn't have to load up my table and equipment, I could reread info, if my mind wandered off subject, I love getting CE's this way!!!

- C. Dorris, RMT

The information in this course helped me with how I can handle getting new clients, keeping clients, and still have appointments in a tough economy.

- A. Griffin, NCTMB

Gave me good suggestion and things i didn't even think of when starting my own business.

- T. Hardiman, LMT, NCTMB

I thought I knew most of this information but it gave me a lot of insight as to how to change my approach.

- S. LaFrance, LMT, NCTMB

I thought it was great. Clear and interesting information that is helpful and beneficial to my practice. Easy to understand and to the point.

- T. Price, LMT

Very helpful course! Great for these economic times!

- J. Sierra, LMT, NCTMB

It was fast and easily understood, I loved it!!

- D. Randles, LMT, NCTMB, ABMP


Massage Professionals Update
  • 4 MPU Original Articles - 8 pages
  • Online multiple-choice test
  • Certificate upon completion

Display Certificates suitable for framing are available for $10 in addition to the certificate included with your tuition. Click here to order a Display Certificate.


The Institute is approved by the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB) as a continuing education Approved Provider. Approved Provider 049478-00.

Credits also accepted by the AMTA, ABMP and NAHA.

For information regarding your specific state massage license requirements and approvals, visit our Massage Therapy Continuing Education Requirements page by clicking here.


Nicole Cutler, L.Ac., MTCM

Nicole Cutler, L.Ac., MTCM

Nicole Cutler is a long time advocate of integrating perspectives on health. With a Bachelor of Science degree in Neuroscience from the University of Rochester and a Masters Degree in Traditional Chinese Medicine from Five Branches Institute, Nicole has been a licensed acupuncturist since 2000. She has earned acupuncture licenses in the states of California and New York, is a certified specialist with the National Acupuncture Detoxification Association, has earned diplomat status with the National Commission of Chinese and Oriental Medicine in Acupuncture and Chinese Herbology and is a member of the Society for Integrative Oncology. In addition to her acupuncture practice that focuses on stress and pain relief, digestion, immunity and oncology, Nicole contributes to the integration of healthcare by writing articles and courses such as Infectious Disease: Hepatitis for health care providers.

Linda Fehrs, LMT

Linda Fehrs, LMT

Linda Fehrs attended both the Swedish Institute of Massage Therapy and Hudson Valley School of Massage Therapy in New York – a state with some of the most rigorous licensing requirements in the U.S. – and also served as an instructor at the Hudson Valley School of Massage.

She is a professional member of the AMTA and the New York State Society of Medical Massage Therapists. Linda has actively practiced massage therapy in the Mid-Hudson Valley since 2002 with a focus on medical massage and massage for those with special needs, such as developmental and physical disabilities.

Ms. Fehrs has authored such courses as Build Your Massage Practice, Cancer & Massage, Women & Massage as well as Marketing Massage and the Economy.

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