Maximize Your Massage Business offers a comprehensive approach to running a successful massage therapy practice. Drawing from 30 years of experience, instructor Amy Bradley Radford covers key aspects of business management specific to the massage industry. Here's a summary of the benefits and what you can expect to learn:
Benefits:
This course is divided into three sections where you learn how to design your business to meet your personal life.
Section #1: The Math of Business: Making Your Schedule and Budget Match
Section #2: Managing Your Clientele
Section #3: How to Increase Your Hourly Rate
Overall, you will discover valuable tools and strategies for building a thriving massage therapy business. By mastering these principles, you can enhance your income, confidence, and overall success in the industry.
Matthew Rondeau
1/29/2026
Awesome! This class exceeded my expectations. In a few short hours Amy handed me some of the best business tools I've ever seen for massage (or perhaps business in general). I don't usually jump to the paperwork, but with this class I was excited to try new things as I prepare return to my practice. No longer undervaluing myself, ready to employ her techniques. I set an ideal schedule, and based my prices off my Annual GOAL rather than seeing each hour as a rate I hoped I could attain from clients I didn't know how to find. Now I know how to set my business model, my customer service skills, and my work/life balance in a way that can work for me instead of burn me out and underpay. I took her methods and I'm ready to not just run back to the profession, but fly higher than ever before. Thank you, so much, Amy! Loved it.
Lawrence Gregory
1/26/2026
Excellent course for beginners and experienced Therapist. It was very informative!
Lee Dillman, LMBT
9/28/2025
Octavia Burke
8/30/2025
Course was excellent! Really enjoyed it
Elizabeth I. Gach, LMT, BCTMB
2/18/2025
Amy Bradley Radford is a board-certified massage therapist (BCTMB) and an NCBTMB Approved Continuing Education Provider specializing in teaching creative business solutions and advanced pain-management applications for massage therapists.
As a massage therapist since 1993, Amy continues to see clients at the table utilizing her innovative Pain Patterns & Solutions (PPS) methods. She also coaches massage professionals as well as other service-related employers, helping them achieve their next level of business success. Radford has served with the Federation of State Massage Therapy Boards as a CE course evaluator and has worked in several different massage schools, one of which she owned, inside a small, local hospital in 2004.
Amy is the creator and instructor of
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